Four Seasons Safaris New Zealand | Guided hunting outfitter for international big game hunters
South Island, New Zealand

Challenge:
Four Seasons Safaris runs world class red stag, tahr, and chamois hunts, yet was 100 percent reliant on word of mouth and referrals. There was no real online lead generation, no focused landing experience for paid traffic, and no system to nurture serious North American hunters who were researching well in advance.

What GiddyBrands did:
Built a lean lead generation engine around how hunters actually plan a New Zealand trip.

Planned and wrote a dedicated landing page built for paid traffic, focused on red stag and key species, with clear expectations, FAQs, and a direct path to enquire or join the newsletter

Structured and launched a paid ads campaign to drive qualified traffic from North America to that page, tuning search intent, ad copy, and tracking around high intent hunting keywords

Set up an email marketing foundation, with a newsletter signup, welcome sequence, and ongoing content plan to keep Four Seasons in front of prospects between first click and final booking

Continued as Ongoing Brand Advisory, refining headlines, offers, and follow up so each campaign feeds the same system instead of one off efforts

Result:
In the first six months, the new funnel generated 57 marketing qualified leads at a $129.10 cost per conversion, putting Four Seasons on the map for more predictable bookings and revenue growth. The team now has a clear digital path from ad click to enquiry, a growing email list, and a repeatable framework they can scale up or ease off based on season and capacity.