Google now shows your AI search traffic. Here’s where to find it.

Jake Gianelli September 29, 2026 No Comments

By Jake Gianelli, Founder of GiddyBrands · Charlotte, NC · September 2026 For two years, when a client asked whether they were showing up in AI answers, the honest reply…

How to set marketing Rocks in EOS, with examples that actually get done

Jake Gianelli September 28, 2026 No Comments

By Jake Gianelli, Founder of GiddyBrands · Charlotte, NC · September 2026 Quarterly planning, whiteboard full, and there it is again on the Rock sheet: “Improve marketing.” Owner: the founder.…

How I use Claude and ChatGPT to run marketing, and what I never hand to AI

Jake Gianelli September 28, 2026 No Comments

By Jake Gianelli, Founder of GiddyBrands · Charlotte, NC · September 2026 Last week I built an outreach list of more than two hundred hunting and fishing lodges. Pulled every…

How much does branding cost? Real ranges for 2026.

Jake Gianelli September 28, 2026 No Comments

By Jake Gianelli, Founder of GiddyBrands · Charlotte, NC · September 2026 It’s the first question on almost every call, usually asked a little sheepishly. “So what does something like…

What is a fractional CMO, and when should you hire one?

Jake Gianelli September 28, 2026 No Comments

By Jake Gianelli, Founder of GiddyBrands · Charlotte, NC · September 2026 The call usually starts the same way. A founder who’s great at what they do, a business that’s…

Google removed FAQ rich results. Keep your FAQs anyway

Jake Gianelli September 27, 2026 No Comments

By Jake Gianelli, Founder of GiddyBrands · Charlotte, NC · September 2026 In May, a client sent me a screenshot. Their Google listing used to have a stack of little…

Your lodge might be in an Opportunity Zone. Here’s why that matters before December.

Jake Gianelli September 27, 2026 No Comments

By Jake Gianelli, Founder of GiddyBrands · Charlotte, NC · September 2026 Picture an October evening on the porch of a hunting lodge. The season’s full, the guides are out,…

What happens in a brand strategy workshop, from the inside.

Jake Gianelli September 27, 2026 No Comments

By Jake Gianelli, Founder of GiddyBrands · Charlotte, NC · September 2026 Cassidy and Britt walked in as two coaches. Each had their own clients, their own way of training,…

Rebrand vs refresh: which one does your business actually need?

Jake Gianelli September 27, 2026 No Comments

By Jake Gianelli, Founder of GiddyBrands · Charlotte, NC · September 2026 Tucker had a real track record. Four communities, a hundred and seventy-six units, and a strategy he could…

How AI agents choose vendors, and how to make the shortlist

Jake Gianelli September 21, 2026 No Comments

By Jake Gianelli, Founder of GiddyBrands · Charlotte, NC · September 2026 How do AI agents choose vendors? They read the public web and shortlist the businesses they can describe…

Category: Pay Dirt

Google now shows your AI search traffic. Here’s where to find it.

How to set marketing Rocks in EOS, with examples that actually get done

How I use Claude and ChatGPT to run marketing, and what I never hand to AI

How much does branding cost? Real ranges for 2026.

What is a fractional CMO, and when should you hire one?

Google removed FAQ rich results. Keep your FAQs anyway

Your lodge might be in an Opportunity Zone. Here’s why that matters before December.

What happens in a brand strategy workshop, from the inside.

Rebrand vs refresh: which one does your business actually need?

How AI agents choose vendors, and how to make the shortlist

Time to giddy up.